Phaya Nak is the trademarked name of the matches made by the Siam Match Factory. The brand was launched in 1930 and has been popular ever since.

Sculptures of the Makara - a crocodile and serpent-like aquatic monster disgorging the Naga - are normally seen as the balustrades of Northern temples. The emerging Naga represents new life or enlightenment, whereas the Makara represents passions and narcissism.

Phra Piroon is the god of rain and abundance in traditional Thai belief. Phra Piroon, like the Naga, is used as logos by many organizations, such as the Ministry of Agriculture and Cooperatives, the Royal Irrigation Department and the Cooperative Auditing Office.

This is a Lanna candleholder which looks like a triangular-shaped headboard. Along its upper edge are seven candlesticks. The base and body is usually exquisitely carved into many patterns such as those involving animals, flowers, trees and, predominantly, the Naga.

It is said that the Naga spread his head like an umbrella to protect the Lord Buddha from a rainstorm during his attainment of enlightenment. These Buddha images are found on amulets for persons born on Saturday.

The current Royal Barge, Anantanakkharat (“Ananta, the King of Serpents”) was built during the Reign of Rama VI (King Vajiravudh), and launched on April 14, 1914. The bow is carved into the form of the seven-headed Nakkharat, the mystical snake-like creature, and prolifically decorated with gold, lacquer and glass-like jewels.

Another item testifying to the importance of the Naka concept is the Tuay or Kantuay, a Lanna architectural item featuring a triangular-shaped wood-carving that looks like an elephant’s ear and has both an architectural role in supporting the roof and a decorative one in other parts of the temple. The Nakkatan may include images of garudas, dragons and monkeys as well as the Naga,

On the zodiacal flag, we can see the twelve rasi, the signs of the Lanna zodiac (based on the Chinese zodiac, which incorporates the rat, ox, tiger, rabbit, dragon, snake, horse, goat, monkey, rooster, dog and pig.). In the Lanna tradition, the Naga replaces the dragon.